Manager, Sales & Marketing Analyst

You are in charge of analyzing and visualizing market, competitor, internal data and proposing action plans in collaboration with respective departments to achieve overall Financial service Business targets (New Car/ Used Car Penetration rates, New Business volume, Insurance penetration, Credit card, Self-Sourced Business/Loyalty targets, etc…)

- Provide in-depth analysis of market and competitor trends, identifying risks and opportunities for the sale of Financial Services products.

- Analyze our Financial Services portfolio in order to develop sales and tactical campaigns with the Sales department of the company.

- Analyze Financial Services tactical and retention programs and campaigns completed/in progress to review and measure impact, propose measures to improve performance.

- Identify and define sales trends for regional and dealers using appropriate indicators and reports, recommend improvements as required to reach max potential.

- Generate ideas for conquest/ tactical campaigns, gathering relevant information from Area Managers, Retailers, NSC, in collaboration with the sales planning team.

- Review current reporting with Business Intelligence/ Data Management Tools (right now mainly excel, very few reports in Tableau) with a view to delivering robust and easy to use data and visualization for daily use within the department, and avoiding manual work